Save your dog
from irrational
FEAR of noises

Use the new and innovative solutions designed to help your dog(s) be less likely to be affected by illogical fear of noises, which can be a serious burden for both of you.

Choose: Three introductory videos of different lengths: 3, 9 or 46 minutes

Watch the 9 minutes long intro video below about the Solution for Dogs.

Or, for the full picture: Watch the 46 minutes video here.

But if you are pressed on time, here is a 3 minutes introductory video.

Learn all about the solution further down and choose your option.

Noise Phobia: A possibly serious problem

Noise phobia is illogical fear of sounds that we humans know are harmless, but our pets and horses don't necessarily know that. Up to 50% of dogs can have anything from saddening anxiety, to frantic fear when they hear unknown noises. This can be from being sad, to very serious, with injury or damage for dog or owner, dogs fleeing and getting lost, or even death.

The method to deal with this problem is called noise phobia therapy. In the classical method, potentially scary sounds are played, usually from one CD or set of MP3 sounds. The volume is from very low in the beginning, to full volume in the end, in the therapy process that can take several weeks. The goal is that the dog becomes used to the sounds and is not scared when they are actually heard.

WeStopFear has carefully analyzed the classical process, and believes it has drawbacks that are vital to address.

Innovations of WeStopFear

WeStopFear™ has developed a new technical therapy process, designed with the goal that the majority of users will hopefully see it as easier, simpler, safer, more natural and more bearable. The system is called Simple Secure Steps™.

WeStopFear is the most comprehensive solutions ever offered. It is a member's website with Internet-streaming audio players. It is thus similar to music streaming websites. You can use your mobile device or computer, connected wirelessly or with cable to loudspeakers with good volume and audio quality. MP3 download is also an upgrade option.

The volume level of the therapy sounds is pre-set to the correct volume, in five steps. This makes the process simpler and safer. Access to the steps is managed, meaning less hassle and organization is needed.

WeStopFear offers a solution for dogs along with all other types of pets, and horses. It is a matter of principle, that owners of all pet types will have this opportunity to improve their pets' wellbeing.

WeStopFear is systematically designed for improvement

The most extensive noise phobia therapy solution in history and the first extensive set of multi-faceted innovations in this field since around 2010 that we know of.

Dog focused interface

The user experience, graphics, extensive instructions, and list of signs of fear and phobia are focused on dogs. You will feel “at home” as a dog owner with dog-specific advice and graphics.

Safer for your dog

Mistakes are “designed out” of the process and made close-to-impossible. Natural Intervals make it more likely that your dog and yourself will endure the process well. With future maintenance of success.

Simpler and easier for you

The innovations of Volume Anchor, Ascending Loudness, Timed Access and Natural Intervals make these Simple Secure Steps easier, simpler and safer for you to implement.

Is your dog in danger of this problem?

Hopefully not but it is possible. We cannot tell which (type) will encounter this or when. Although fireworks, thunder and traffic are common, then any sound can cause problems.

The most logical thing for you is to conduct this type of therapy to prevent it. This makes it a less likely problem.

Is your dog already fearful of some sound?

If so, then necessary to conduct this therapy to heal the situation.

Innovations of WeStopFear

All noise phobia therapy products work if done correctly. However, WeStopFear includes innovations not seen before: Volume Anchor™, Ascending Loudness™, Timed Access™ and Natural Intervals™ make up the Simple Secure Steps™ therapy process design. It has multiple instructions and reminder system, and it is more comprehensive than any solution that has been available before.

Pricing for all

Monthly prices for online training are often $20-30, and a single in-person session can cost $350. The prices for WeStopFear programs, especially annual subscriptions, is way below these numbers. The goal is to offer WeStopFear at a very manageable cost.

What WeStopFear provides:

Members area with Internet-streaming audio players with therapy sounds, pre-set to the right volume, in five steps with managed access to the right step at every stage.
Comprehensive instructions and training videos.
Dedicated solution to each type of pet or horse.
Self-serve system with option of Premium upgrade with support tickets and more.
Customized email series with reminders, encouragement, information and offers.

What you provide:

The audio playback device(s) with loudspeakers that can deliver the sounds with a realistical audio quality and loudness.
Choosing the locations, finding the right volume setting, and managing the process.
Monitoring the state of your dog during the therapy to manage it correctly, referring to the comprehensive list of the signs of fear and phobia in dogs (included).
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Simple equipment

You can use your smartphone, tablet or computer to stream the sounds over the Internet. With this you need a good quality loudspeaker(s) with realistic volume, either wireless or connected with speaker cables.

If you want to play without being connected, from an MP3 playing device or even burn your CDs, then you can upgrade to MP3 and MP4 files download additionally.

Don’t procrastinate

This problem can come any day and is unannounced. The likelihood increases with higher age Thus, it is not so that if your dog has reached a certain age then it is safe.

Start today!

If you don't do anything, your dog continues to be at the same risk as before. There is nothing protecting it from this problem.

If you don’t like this, you can cancel any time without any questions asked. So don’t postpone starting to take care of this issue for your beloved dog.

Three programs: More, Advanced and Full Care

Three programs are available in WeStopFear. All programs have solutions for all types of pets and horses, but for family dogs that are walked on city streets, the Advanced program is recommended. For a dog that spends its time almost entirely inside the apartment, the More program could be sufficient.

If you are the handler of a specially trained service dogs, like K9 police dogs, assistance dogs for the blind or disabled, and the like, then they need to be especially well balanced in any situation. For them, the Full Care Program is recommended for its extensiveness.

If the dog is a lap dog that spends almost all of its time inside a home, then the More Program could be sufficient.

Try the 5 steps audio players

There are 5 steps in the Simple Secure Steps therapy process. The sounds in the steps are the same. It is only that the volume is pre-set correctly in each step (Ascending Volume™): From very, very low in Step 1, to full natural volume in Step 5. You get access to Step 1 in the beginning, and then gradually to Step 2, Step 3, Step 4 and Step 5, and finally the ongoing Maintain Success stage (Timed Access™).

In the therapy member's pages, you have access to a streaming player that plays the pre-programmed playlists in random order with just one button click, each sound once and then stops. You also have access to players to play individual sounds like below, and you can also choose a number of sounds to create your own custom playlist, which will then be played in random order.

Below are streaming audio player with short samples of therapy sounds.

Try the different volume levels below

Click the three players below to hear 3 second samples of sounds in the five steps, one right after the other. There are two sets to allow you to hear the difference better. Don't do this with your animal present. The volume in the higher steps could give it a shock, just like the actual sounds when they are heard suddenly.

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Try the Volume Anchor and a sound player

Below is the player with the piano tune, the "Volume Anchor", and samples of Step 3 sounds.

In the beginning, you find the correct volume setting for the loudspeakers of your audio playback device by playing the piano tune (Volume Anchor™). The volume setting should be so that the piano music is at a good and clear listening level, not very low like soft dinner music at a restaurant, not extremely loud like a rock concert or discotheque.

You will keep this same volume on a particular audio device that you use in a particular location, every time in all the steps. If there are markings or numbers that show the volume setting, then you need to find the right volume setting on the audio device only once. But if there is no scale, number or markings, then you need to play the piano tune each time to set the volume correctly.

Below the players, click the button below that to see and try the piano tune and several samples of sounds of all the five steps.

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The Advanced Program is recommended for dogs

Advanced Program

The Advanced Program is mainly for outdoor pets: Dogs, outdoor cats and households with various types of pets that include outdoor pets, i.e. dogs or outdoor cats, and those who want to give their indoor pets a little more comprehensive therapy.

See the sounds list and features of the Advanced Program.

Select your option and start helping your dog:

Advanced Program
Annually

Price: TBA

To be announced - sign up on the waitlist to get notification with a special offer when the program opens, and take part in a poll to gather pricing suggestions. What should the Advanced program cost?

Advanced Program
Monthly

Price: TBA

Advanced Premium
Support Monthly

Price: TBA

Full Care Program

When it comes to specially trained service dogs that need to be very well desensitized to sounds, the more comprehensive Full Care Program is recommended. Go to the Full Care program page here.

Curious to learn the methods?

Do you want to get the full picture of how the WeStopFear therapy system works, and what the steps are to implement it, before you decide to join? Sign up below to view the actual training videos from the member's area, for free. You will also later on receive a special discount code via email, for those who have watched training videos.

Click here to view the videos

We Want Fewer Stories Like These

Anxious, or worse?

Imagine a normal day with your dog. You should not have a care in the world, but your dog is anxious and whimpering, because of a sound it heard, a sound you know is entirely harmless. It is common among up to 50% of dogs to be uneasy of fearful because of some sounds it does not understand. This is not very serious, but the day is not as joyful as it should be. But for some dogs it can be more serious. Around 2% of dogs can from time to time have very serious problems of this kind. You never know which dog will face this. The likelihood increases with higher age. This can even be catastrophic:

What is this??

Imagine you own a sweet and loving dog. It has been a part of the family for years. Then one day fireworks are set off near your home. Your dog reacts with such fear that it jumps up and through the glass door that leads to the patio. In shock, you are left with broken glass and drops of blood on the patio, and your dog has disappeared into the dark night. For days, you have no information about your dog. Then days later after an agonizing wait, you are contacted by police. Your dog had run over a motor highway and was hit by a truck and fatally injured there. Your dog was microchipped, so that is the reason you did get information about it.

Scared dog bites, what next?

Imagine you own a sweet and loving dog. Then one day it becomes startled because of sudden, unknown noises. The surprising experience throws your dog into a tantrum of fear. It runs amok inside the home, damaging furniture and causing lacerations and teeth and mouth injuries. When your child tries to get your dog under control, your dog reacts by biting the child. The child needs to go to the hospital and a report about the incident is made. What will happen next? Now this is a dog that bites humans. Can the situation be alleviated, or will it be necessary to euthanize your dog?

Prevent or heal

These imaginary trauma stories are based on actual events. They happen every year, and sadly often.

Accidents and negative consequences of fear of sounds can not be completely eliminated, but their likelihood can be reduced, and the problems may be less serious for those who are affected. Maybe that could include your dog?

Noise phobia therapy is the methodology designed to prevent or heal these problems.

Have you heard about this problem? There are plenty of stories of these problems. On your favorite search engine, try searching for keyword phrases like:

"dogs noise phobia" (or cat, bird, rabbit, i.e. your pet type)
"dog scared of sounds"(or cat, bird, rabbit, i.e. your pet type)
"dogs fear of fireworks and thunderstorms" (or your pet type)

Short comparison of WeStopFear and conventional processes

Compare below the process steps you go through when doing the Simple Secure Steps process design of WeStopFear, and the conventional noise phobia therapy method.

Simple Secure Steps process design systematically developed for simpler and safer process, with supportive framework, safeguards, future reminders and encouragement. Carefully thought-out innovations developed with process analysis: Ascending Loudness™, Volume Anchor™, Timed Access™ and Natural Intervals™, designed with the hope that a large part of users will find the process design to be simpler, easier, safer, more natural and more bearable.

Conventional:

Not really a developed system process design. Usually one or two audio CDs, or one set of MP3 files with instructions in a brochure. Not much changed since first introduced.

This is just one of the 18 items compared

See the full list 18-point short comparison

Advanced Program Sounds List - Dogs Solution

Random Players

71 sounds total (in each step).
4 playlists.
Total lenght of playlists: 174 minutes.

Playlists overview:

Inside: 21 sounds, total 31 minutes.
Outside: 34 sounds, total 68 minutes.
Fireworks Weather: 7 sounds, total 36 minutes.
Babies: 9 sounds, total 15 minutes.

Sounds in each playlist:

Inside

Blender 1
Children playing 2
Clippers 1
Dangling keys 1
Door creaks 1
Doorbells 1
Hair dryer 1
Inside car 1
Inside subway 1
Kettle 1
Microwave 1
Plastic bags 1
Public amusement 2
Shower 1
Smoke detector 1
Spray can 1
Telephone 3
Vacuum cleaner 1
Velcro 1
Washing machine 1
Wind chimes 1

Outside

Basketball 1
Blacksmith 1
Brass band 1
Car horns and alarms 1
Car traffic 1
Car traffic 2
Children playing 1
Construction work 1
Drone 2
Excavator 1
Farm tractor 1
Flag 1
Garbage truck 1
Hedge trimmer 1
Helicopter 1
Hot air balloon 1
Industrial plant 1
Jet aircraft 1
Jet aircraft 2
Lawn mower 1
Motorcycle 1
Motorcycle 2
Petrol chainsaw 1
Propeller airplane 1
Public amusement 1
Public amusement 3
Rattling cans 1
Show cheering 1
Sirens 1
Sirens 2
Skateboard 1
Street cleaner 1
Train 1
Waterfall 1

Fireworks Weather

Fireworks 1
Fireworks 2
Fireworks 4
Hail 1
Rain 1
Thunderstorm 1
Thunderstorm 2

Babies

Baby crying 1 months old
Baby moods 3 months old
Baby crying 3 months old
Baby babbling 6 months old
Baby crying 6 months old
Baby crying hard 6 months old
Baby babbling 1 year old
Baby happy 2 years old
Children giggling 2-3 years old

Choose Sounds And Select Custom Playlist

82 sounds total (in each step).
5 players.

Players overview:

Inside: 21 sounds.
Outside: 34 sounds.
Fireworks Weather: 7 sounds.
Additional: 11 sounds.
Babies: 9 sounds.

Sounds in each player:

Inside

Outside

Fireworks Weather

Fireworks 1
Fireworks 2
Fireworks 4
Hail 1
Rain 1
Thunderstorm 1
Thunderstorm 2

Additional

Terminal 1
Inside airplane jet taking off 1
Inside airplane jet landing 1
Snowmobile 1
Shotgun 1
Horses 1
Hen 1
Geese 1
Cows 1
Pigs 1
Sheep 1

Babies

Counter Conditioning

99 sounds total.
5 players.

Players overview:

Inside: 24 sounds.
Outside: 30 sounds.
Fireworks weather: 15 sounds.
Additional: 15 sounds.
Babies: 15 sounds.

Sounds in each player:

Inside

Bath shower
Blender
Children yelling
Clipper
Dangling keys
Door
Doorbells A
Doorbells B
Doorbells C
Washing machine
Hail
Hair dryer
Kettle
Microwave oven
Party noises
Plastic bags
Smoke detector
Spray can
Telephone A
Telephone B
Telephone C
Traffic inside car
Vacuum cleaner
Velcro

Outside

Amusement park
Basketball
Blacksmith
Car horns
Car traffic A
Car traffic B
Chainsaw 1
Construction work A
Construction work B
Drone A
Drone B
Excavator
Farm tractor
Flag rope
Hedge trimmer
Helicopter A
Helicopter B
Hot air balloon
Jet aircraft A
Jet aircraft B
Lawn mower
Light propeller airplane
Motorcycle A
Motorcycle B
Police Ambulance siren
Rattling cans
Show cheering
Skateboard
Street cleaner
Train

Fireworks Weather

Fireworks A
Fireworks B
Fireworks C
Fireworks D
Fireworks E
Fireworks F
Rain
Thunder A
Thunder B
Thunder C
Thunder D
Thunder crack A
Thunder crack B
Thunder crack C
Thunder crack D

Additional Sounds

Airport terminal 1
Airplane jet inside taking off 1
Airplane jet inside landing 1
Traffic inside subway
Snowmobile 2
Snowmobile 6
Shotgun 1
Shotgun 3
Horses 1
Horses 3
Hen 1
Geese 1
Cows 1
Pigs 1
Sheep 1

Babies

Baby crying 1 month old 1
Baby crying 1 month old 2
Baby crying 3 month old 1
Baby crying 3 month old 2
Baby crying 3 month old 3
Baby sounds 3 months old 1
Baby giggling 6 months old 1
Baby babbling 6 month old 1
Baby babbling 6 month old 2
Baby crying 6 month old 1
Baby crying 6 month old 2
Baby babbling 1 year old 1
Baby babbling 1 year old 2
Baby happy 2 year old 1
Two babies giggling 2 year old 1

Back up to overview

Advanced Program Features

Advanced Features:

Simple Secure Steps therapy system with all innovations, all instructions, reminder emails, future Maintain Success program, for all pet types or horses.

# random play sounds*:

71 sounds

in each of the 5 steps

Sounds divided into playlists:

4 streaming players

Play Individual Sounds:

82 sounds

Your custom selected player sounds:

82 sounds

Counter conditioning sounds

99 sounds

Therapy sounds lists

Advanced sounds lists

* The Horses and Outdoor Cats programs have slightly different numbers of sounds: Horses Advanced and Outdoor cats Advanced sounds.

Audio and video stimuli video therapy: Yes, under development

Customer support level

Self service: Yes

Send email suggestions: Yes

Support tickets, direct questions: Premium upgrade

Explanations

Files Download: Upgrade

Download MP3 sound files for MP3 play or to burn CD discs, and video therapy MP4 files to play in MP4 video players.

Features in all programs (short overview)

>> Simple Secure Steps™ therapy process design, world's first software-programmed, steps-organized system w. reminders
>> Process design systematically designed to be simpler, easier, safer, more natural and more bearable
>> The system manages and guides to the right step, no need for user to remember
>> Three programs for different needs of animal categories
>> Choice of eight solutions for animal types in every program
>> Largest number of therapy sounds with random streaming audio players, individual sounds play, and select your custom playlist
>> Comprehensive instructions, customized for animal types
>> Lists of the signs of fear and phobia in 17 types of animals, for attentive monitoring
>> Reminder and encouragement emails customized for steps and animal types
>> Therapy sounds with Volume Anchor™ for easier volume setting, and correct volume pre-set Ascending Loudness™ in steps
>> Timed Access™ for security, Natural Intervals™ (silences) after each sound for natural and bearable experience
>> Maintain Success stage for continuous tolerance throughout lifespan
>> Counter conditioning and video therapy (under development)
>> PDF downloads: Information forms, instructions, infographic, fear signs for each animal type
>> Machine translations widget (24 languages)
>> Inexpensive basic setup: Self service, suggestions

Upgrade options:
>> 1. Premium with personal support tickets.
>> 2. MP3/MP4 files downloads.

See full list of features in all programs

>> Simple Secure Steps™ therapy process design, the first programmed, steps organized technological system
>> Three programs for different needs of animal categories
>> Choice of eight solutions for animal types in every program
>> Comprehensive instructions, customized for animal types
>> Reminder and encouragement emails customized for steps and animal types
>> Largest number of therapy sounds with random streaming audio players, individual sounds play, and select your custom playlist
>> Therapy sounds with Volume Anchor™ and correct volume pre-set Ascending Loudness™ in steps
>> Timed Access™ for security, Natural Intervals™ (silences) after each sound for natural and bearable experience
>> Maintain Success stage for continuous tolerance throughout lifespan
>> Counter conditioning and video therapy (under development)
>> PDF downloads: Information forms, instructions, infographic, fear signs for each animal type
>> Machine translations widget (24 languages)
>> Inexpensive basic setup: Self service, suggestions

Upgrade options:
>> 1. Premium with personal support tickets and downloads.
>> 2. MP3/MP4 files downloads (with self-service).

See full list of features in all programs

Other programs

The Advanced Program is recommended for dogs, as it is designed pets that spend some considerable time outdoors.

The total number of sounds is important. The more the better, as it makes the dog more worldly wise, and it is easier to get used to a new and different sound later on.

You can freely choose the program you want to subscribe to (More which is the least extensive, Advanced (recommended for dogs) or Full Care which has the greatest number of sounds). They all have solutions for dogs.

Compare all programs here

Customer support levels

How much service do you want?

Self-service

The basic programs are self-service where the members manage their own process and find their information among the extensive instructions and training / onboarding videos. Those members can submit suggestions for improvements of the instructions.

Premium

Premium upgrade includes submitting support tickets to get personal one-on-one answers from the developer personally to questions about the program and solutions, and about their specific situations, in addition to all basic options.

Under consideration for a limited number of members: Premium Pro with video responses and even one-on-one live video calls with the founder and innovator.

You can join the waiting list for the Premium upgrades, which will be available at a later date.