Privacy Policy



This Privacy Policy describes the terms of our commitment to your privacy as you interact with our website WeStopFear on, which is operated by TopFauna LLC, a Delaware, USA, registered limited liability company.


This Privacy Policy is intended to cover all visitors to this website, all subscribers to lists or newsletters whether paid or unpaid, all members or affiliates whether paid or unpaid, and all customers. Persons who visit or view this website, whether intentionally or unintentionally, whether solicited or unsolicited, are described herein as “Visitors” and are parties to this Privacy Policy. Subscribers to lists or Newsletters are referred to herein as “Subscribers” and are parties to the Privacy Policy. Persons who join one of the therapy programs offered on this website, (Basic, More, Advanced or Full Care program), are called “Members” and are covered by this Privacy Policy. Persons who join an organization or marketing endeavor (e.g. “affiliates”) promoted by this website are called “Affiliates” herein and are covered by this Privacy Policy. Finally, anyone who orders, attempts to order, or receives a product sold (recipients) or advertised on or delivered from this website, even at no cost, is called a “Customer” herein and is subject to this Privacy Policy not only by passive acceptance, but by virtue of the Purchase Agreement contract. The website, its agents, owners, operators, and employees are referred to collectively herein as “Website,” “Site,” and/or “Seller”.


In the event that a person excluded from this website because of the Terms of Use or from denial of service by the website, who nonetheless unlawfully views this site, that person remains subject to the terms of this Privacy Policy and is in violation of the Terms of Use.


This website is not lawfully accessible to persons under the age of 18 or who are otherwise covered by the provisions of the Child Online Privacy Act of 1998 (COPA). If you are under the age of 18 you must leave this site immediately. Fraudulent use of this website may make you subject to civil or criminal sanctions.  


Acceptance of the terms of this Privacy Policy is a portion of the consideration required for your right to visit the website. If you do not accept these terms, you have no right to visit this site and you are fraudulently using this site.


It is the intent of the Privacy Policy to comply with the California Act. Various provisions throughout this Privacy Policy address requirements of the act. In summary, you must presume that we collect electronic information from all visitors. This is not usually personally identifiable. If you purchase a product or service via this website (and thereby become covered by the Act), the purchase agreement you electronically sign prior to purchase allows the website to collect and archive all the personal information you provide and to transmit and/or transfer that personal information to third parties. There is no way you can modify this information and you have no right to do so. Under the terms of the purchase agreement, you have no right to view or receive any information about our database. In the event that the website, under advice of counsel agrees to divulge information, the requesting party must submit whatever information is demanded by the website in order to insure that the website is releasing information to the correct party. Other provisions of the OPPA may exempt this website from complying. While we take measures to ensure that outside parties do not have access to any information we have about you, we do not warranty that outside parties will not breach our system and thus have access to your information. (You should know that merchant service providers do not allow us access to your credit card information.) This Privacy Policy also is subject to change without notice. You are required to read it prior to using the website. By interacting with the website you agree to the terms and conditions of the Privacy Policy. By using the website or purchasing a product through this website, you waive the right to use state or federal court systems to address complaints and, instead, agree to use the American Arbitration Association located in a city and county specified herein.


This website routinely collects information about its visitors, subscribers, members, and customers. This information is obtained in various ways, such as:


Registration means that the Visitor, Subscriber, Member or Customer takes active, positive steps to communicate information to this website. This can include pages or ‘pop ups’ where you register for a newsletter or subscribe to a mailing list; it can include your participation in visitor surveys; it can include requesting information from the website via email, mail, or courier; it may be from joining an affiliate program or other membership organization, paid or unpaid; it may be from signing up as a member of one of the four programs.

Collection of information about Members is minimal. The absolute focus of WeStopFear is the pet(s) and horse(s) owned or handled by Members and their needs and requirements, and WeStopFear does not need to know much about the human Members.The collection of information only includes a working email address, the first name or nickname that the Member chooses to identify themselves with, and the Member’s country of residence. The first name is simply to keep correspondence on a friendly, personal basis. Information about the country helps WeStopFear understand from which parts of the world the Members are, and also to set a tag that marks a Member living in the EEA (European Economic Area) and that is used to exclude certain aspects from those Members, for instance advertising to ask Members to submit testimonials which may be a more sensitive issue inside the EEA because of GDPR requirements.

Registration and submitting the email, the first name or nickname of choice, and the Member’s country, by a new Member is done through a sign-up form handled by Active Campaign, which stores the information. The information are also available for WeStopFear admins inside the admin area of the website. Active Campaign, and its associated membership site plugin Active Member 360, assign, store, and remove tags that are connected to the member’s account.

The setting of tags on the members’ account inside Active Campaign is done for the purpose of managing access to pages within the member’s area of WeStopFear, to manage the progression of the members through the therapy steps in the WeStopFear member’s area, and to manage the time limits before the Member can transition from one therapy step to the next. The purose of this is to ensure that the pet(s) or horse(s) owned by the member will be receiving the correct therapy process. As part of ensuring this process, Active Campaign will place a cookie on the Member’s hard drive storage. That cookie has the purpose of enabling the successful management of the therapy process. The website also collects the IP address of the Member, to facilitate the correct operations of the member’s area and access to it.   

Members can update and change their first name/nickname, their email address, and their password on the Account page, if they wish so.

ONLINE ORDERING does not collect payment information from its members. Members who subscribe to one of the paid programs of WeStopFear: More, Advanced or Full care programs, do so by interacting and submitting their payment information to, which handles subscriptions and payments. is defined as the “vendor” and Clickbank collects subscription payments and adds VAT (value added tax), GST (goods and services tax) or sales tax where applicable and remits the tax to the corresponding tax authorities. The website has no part in this. WeStopFear does not receive and has no access to any payment or billing information. What WeStopFear receives from Clickbank is information that a member with a particular email address is a paying subsciber to a particular program, (More, Advanced or Full Care program). This means that WeStopFear knows which member email should gain access to which program. See Clickbank’s Policies and Legal Terms here:*3ozk47*_ga*MTUxOTkzNjk2OC4xNjY0MDIzODYz*_ga_QTZK8VQHVM*MTY2NTA4MjYzNi4xMC4wLjE2NjUwODI2MzYuMC4wLjA.&_ga=2.43141413.1865903107.1665082636-1519936968.1664023863.


The WeStopFear website is run on the WordPress website management platform. Various plugins are installed in addition to the basic WordPress solution, to add certain functions to the website. These plugins are: Active Campaign (email list management), Activemember360 (membership website management, associated with Active Campaign), Easy Video Reviews (video and text testimonials submitted voluntarily by Members who wish to do so), Gtranslate (automatic machine translation of text on webpages), MP3 Audip Player by Sonaar (streaming audio players enabling the Member to play the therapy sounds), Download Manager (enabling Members of annual payment subscripton programs to download packs of audio MP3 files to play on their non-Internet-connected audio playback devices) and Zendesk Support for WordPress (to place a support button on the Your Voice pages so that Members subscribed to programs that include that can submit support tickets to be answered by WeStopFear support specialists). These plugins will from time to time add a cookie on the Member’s computer or mobile device, in order to facilitate the successful interaction between the Member and the website.


Website visitors who wish to communicate with the website do so under two conditions: one, they give their permission for contact by the website; two, they are subject to any ‘submission’ provisions of the Terms of Use, Purchase Agreement, or this Privacy Policy. While your email address may or may not be used to solicit you, it is added to the website’s general solicitation database.


Inside the members area of WeStopFear, Members have the option to submit their testimonial about what they think of WeStopFear’s therapy system and their use of it. This testimonial may then be shown to Visitors on the WeStopFear website and on social media channels of WeStopFear, or anywhere else in any form, with the purpose of informing Visitor who also are possible future Members about a Member’s experience with WeStopFear, to help them determine if they want to do this for their pet(s) or horse(s). This possibility is optional and not a requirement, and the Member only submits such a testimonial if the Member desires to do so. The Member gives permission for said use of the testimonial. The members can record a video or type in text to give their testimonial. The video or text testimonial is recorded with the plugin Easy Video Testimonials by WPPOOL at and is stored on their servers. Customer testimonials in text form may also be obtained using the plugin Strong Testimonials. The Member may, in addition to writing the testimonial, upload a personal photo to be displayed along with the testimonial. If you upload your image to the website for this purpose, you should avoid uploading images with embedded location data (EXIF GPS) included. Visitors to the website can download and extract any location data from images on the website.

The member can request the removal of testimonials they have submitted by sending an email to through the channel to do so on the Your Voice page inside the member’s area.


Inside the members area of WeStopFear, Members have the option to share their message about WeStopFear on their accounts on social media websites, more specifically on Facebook, on X (formerly known as Twitter), and on LinkedIn. This possibility is optional and not a requirement, and the Member only submits such a message if the Member desires to do so. When the message appears on one of these three social media websites, the Privacy Policy and Terms of Service of said social media websites, and agreements between the Members and said social media websites, are in effect regarding that message.


If you send a friend an email from this site or if you send the url or one of our web pages to a friend, you must assume that some data is collected about your IP address or your email address and that of your friend. You must assume that referred emails or web pages may appear to come from your email. You must accept fully responsibility for referring pages or email to a friend and agree to indemnify this site for any damage, intentional or unintentional that results from said referrals.


Visitors clicking on banners or pop-ups or hyperlinked advertising, appearing on this website must assume that information is being collected about them. This site is not responsible for the use of information collected in such a fashion. Visitors must assume that (1) information will be collected, (2) that ‘cookies’ will usually be placed on their hard drive, (3) that website does not have any control over what happens with this information, (4) that website takes no responsibility over the accuracy or content of advertisers, (5) that website is not responsible for downloads from third party advertisers that contain viruses or worms or other computer code that causes their computer or software harm, and (6) that website assumes no responsibility for the data that is garnered from the click itself or that the advertiser collects.


Unless otherwise specified in the survey, you must assume that any information provided to the website as part of a survey in which you participate may be used for general solicitation for commercial purposes and that such information will be shared with joint venture partners, affiliates, marketing organization or used by the site itself for product design or solicitation purposes.


Many websites, including this one, collect information about your computer, your email address, your IP address. You must assume that your web-viewing or web-use activity is monitored, tracked, and information collected. This information is not usually of a personal nature, but it may help define your viewing habits and product preferences even though the website may or may not have any idea who you are. “Cookies” is web jargon for bits of computer code placed on your hard drive. Websites use this to keep you ‘logged in’, to keep track of search criteria, to monitor use, to password protect use of the site or use of products sold by the site. Cookies can also be used to obtain information about your computer configuration or your use of your computer. Cookies can be used to electronically gather information about you. Again, it may or may not be personal information, but it is information and by using this site you are expressly giving permission to use ‘cookies’ and to use the information gathered from their use to benefit you. You also give permission to collect, archive, retrieve, and use any information collected for product design, product offers to you, and general commercial solicitation purposes by this site or joint venture partners, affiliates, and marketing organizations.


Pages on this site may include embedded content in the form of videos from YouTube or Vimeo. Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website. These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracking your interaction with the embedded content if you have an account and are logged in to that website.


We will only use your data in a manner that is appropriate considering the basis on which that data was collected, as set out in the table at the top of this policy.

For example, we may use your personal information to:

  • reply to enquiries you send to us;
  • handle donations or other transactions that you initiate;
  • where you have specifically agreed to this, send you marketing communications by email relating to our work which we think may be of interest to you.


We will only pass your data to third parties in the following circumstances:

  • you have provided your explicit consent for us to pass data to a named third party;
  • we are using a third party purely for the purposes of processing data on our behalf and we have in place a data processing agreement with that third party that fulfils our legal obligations in relation to the use of third party data processors; or
  • we are required by law to share your data.

In addition, we will only pass data to third parties outside of the EU where appropriate safeguards are in place as defined by Article 46 of the General Data Protection Regulation.


We take the principles of data minimisation and removal seriously and have internal policies in place to ensure that we only ever ask for the minimum amount of data for the associated purpose and delete that data promptly once it is no longer required.

Where data is collected on the basis of consent, we will seek renewal of consent at least every three years.


You have a range of rights over your data, which include the following:

  • Where data processing is based on consent, you may revoke this consent at any time and we will make it as easy as possible for you to do this (for example by putting ‘unsubscribe’ links at the bottom of all our marketing emails).
  • You have the right to ask for rectification and/or deletion of your information.
  • You have the right of access to your information, and to obtain a copy of the data that WordPress has recorded about you.
  • You have the right to ask for all information about you being deleted.


By providing to this website information that forms the basis of communication with you, such as an email address, you waive all rights to file complaints concerning unsolicited email or spam from this website since, by providing such information, you agree to receive communication from us or other marketing organizations. However, all email communication with you shall contain an ‘unsubscribe’ link where you may notify the website that you no longer wish to receive solicitations or information from the website and your name will be removed from the general solicitation database.


This website takes measures to protect its data that contains information related to you. However, as a consideration for viewing this site or interacting with this site in any manner, you waive all claims of any nature against this site concerning the loss, alteration, or misuse of information. You must assume that it is possible for your personal data to be obtained by others, such as “hackers,” and used in an inappropriate manner that may cause you harm and that you agree that the site is not responsible for damages to you.


You may direct questions, comments or reports to:


This Privacy Policy is dynamic. It will continually change. You may not assume that it remains the same and you agree to check the policy each time you visit the site for changes. Unless, in the sole opinion of the website, this policy changes so drastically as to suggest a posted notification on the site or via email, you will receive no notification of changes to this Privacy Policy nor, under any circumstances, does this site promise notification. Your continued use of this site always evidences your acceptance of the terms this Privacy Policy or any modifications.


This Privacy Policy was last updated on: March 16, 2024.


As part of the consideration that the Website requires of the Visitor to view, use, or interact with this site, Visitor agrees to use binding arbitration for any claim, dispute, or controversy (“CLAIM”) of any kind (whether in contract, tort or otherwise) arising out of or relating to this purchase, this product, including solicitation issues, privacy issues, and terms of use issues. Arbitration shall be conducted pursuant to the rules of the American Arbitration Association, which are in effect on the date a dispute is submitted to the American Arbitration Association. Information about the American Arbitration Association, its rules, and its forms are available from the American Arbitration Association, 335 Madison Avenue, Floor 10, New York, New York, 10017-4605. Hearing will take place in the city or county of the Seller. In no case shall the Visitor have the right to go to court or have a jury trial. Visitor will not have the right to engage in pre-trial discovery except as provided in the rules; you will not have the right to participate as a representative or member of any class of claimants pertaining to any claim subject to arbitration; the arbitrator’s decision will final and binding with limited rights of appeal. The prevailing party shall be reimbursed by the other party for any and all costs associated with the dispute arbitration, including attorney fees, collection fees, investigation fees, travel expenses.


If any matter concerning this purchase shall be brought before a court of law, pre- or post-arbitration, Buyer agrees to that the sole and proper jurisdiction to be in Reykjavik, Iceland, where the Seller can be reached at TopFauna LLC, PO Box 8022, 128 Reykjavik, Iceland. In the event that litigation is in a federal court, the proper court shall be the closest federal court to the Seller’s address, which is the District Court of Reykjavik, Domhusid, Laekjartorg Square, 101 Reykjavik, Iceland.


Buyer agrees that the applicable law to be applied shall, in all cases, be that of Iceland.


This “Privacy Policy” is copyrighted © 2003-2015 Rione X IP Group LLC and is fully licensed for use by this website. If you wish to lawfully use this Privacy Policy on your website, visit our website at Certain parts were added to this policy to comply to newer requirements of GDPR set by the European Union regarding the collection and usage of data of EU citizens.